Sales Manager - Jaguar Land Rover of Dallas

Sales Manager – Jaguar Land Rover Dallas
Location: Dallas, TX
Reports to: General Manager

Snell Motor Companies is a family-owned and operated automotive group representing world-class brands including Jaguar Land Rover Dallas, Jaguar Land Rover Austin, Jaguar Land Rover Frisco, Riverside Ford of Tulsa, and Snell Collision. Since 1973, the Snell family has proudly served the Dallas community with a commitment to excellence and customer satisfaction.

We are seeking a dynamic and experienced Sales Manager to join our leadership team at Jaguar Land Rover Dallas, following our current Sales Manager’s promotion to General Manager at our Austin location. This is a key leadership role focused on driving sales performance, developing a high-performing team, and delivering an exceptional client experience in a luxury retail environment.

Key Responsibilities

Sales & Business Strategy

• Develop and execute annual sales goals in alignment with the store’s business plan.
• Monitor daily, weekly, and monthly performance to ensure targets are met, adjusting strategies when necessary.
• Accurately forecast sales and manage sales operations in line with market demand, manufacturer programs, and local competition.

Team Leadership & Development

• Hire, train, coach, and lead a high-performing sales team.
• Create a culture of accountability, integrity, and excellence in customer service.
• Conduct regular performance reviews and provide development opportunities to grow talent from within.

Customer Experience

• Lead by example in creating an elevated, client-first experience throughout the sales process.
• Foster long-term client relationships to drive loyalty and repeat business.
• Maintain a strong presence in the showroom, engaging with both the team and clientele.

Inventory Management

• Oversee new and pre-owned vehicle inventory, ensuring optimal levels to meet demand and maximize gross profit.
• Work closely with the GM and Office Team on appraisals, trade evaluations, auction/wholesale decisions, and floorplan health.
• Ensure vehicles are merchandised properly serviced, detailed, and displayed to reflect the Jaguar Land Rover brand standard.

Operational Excellence

• Understand and apply finance programs and incentives when structuring deals.
• Support the Finance Office when needed to ensure smooth deal transitions.
• Provide feedback to GM and marketing teams to link inventory to advertising and promotional plans.

Requirements

Required Skills & Experience

• Proven success in automotive sales management, preferably in a luxury or high-line environment.
• Strong understanding of inventory, merchandising, and finance structures.
• Effective leadership, coaching, and team-building capabilities.
• High level of emotional intelligence and the ability to lead with both empathy and accountability.
• Clear and confident communication skills, both with customers and internal teams.
• Strategic thinker with the ability to adapt quickly to changing market conditions.
• Knowledge of Reynolds & Reynolds and digital retailing tools preferred.

Why Snell Motor Companies?

• Family-owned values with a legacy of over 50 years in the industry.
• Collaborative, high-performance culture where leaders are promoted from within.
• Opportunity to grow within one of the top-performing Jaguar Land Rover groups in the U.S.

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid holidays & paid time off
• Vision insurance
• Earn vacation hours after 90 days
• Aggressive Employee Referral Program